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How to Create Content for Private Access Groups in Your Community

  • Updated

Want to create exclusive content, channels, or events for a specific group of members? You can do that easily in Heartbeat using Access Groups.

New to Access Groups? Check out our full Access Groups Overview โ†’

Want to sell paid access to a group? Learn more about Offers โ†’

What Are Access Groups?

Think of Access Groups like โ€œbucketsโ€ or segments of members โ€” similar to how you'd segment an email list. Once a member is added to a group, they automatically get access to any discussion channels, events, documents, courses, and sidebar links tied to that group.

Use Cases for Private Groups

Access Groups are powerful and flexible โ€” here are a few ways communities use them:

  • High-ticket coaching โ†’ Exclusive content, events, and booking links

  • Interest-based subgroups โ†’ e.g. Podcasters, TikTokers, Designers

  • Skill level breakdowns โ†’ Beginner / Intermediate / Advanced learning paths

  • Paid upgrades โ†’ Content tied to specific Offers or memberships

 

Simple Workflow: Build Your Group, Then Gate Your Content

In this video example, we start by creating content first โ€” then tie it to a private group. Hereโ€™s a high-level summary of that process:

1. Create Your Private Content

  • Add channels (like #mastermind-questions)

  • Add documents, events, or booking links

  • Initially limit visibility to Admins (to avoid exposing content early)

2. Create Your Access Group

  • Go to Settings โ†’ Access Groups

  • Click Create Group

  • Choose how members are added:

    • Admin-controlled (you assign members)

    • Joinable (members opt-in)

    • Automated (based on activity or attributes)

  • Under Access, select all content tied to this group

3. (Optional) Create a Signup Page

  • Auto-enroll people into the group via a unique invitation link

  • Great for landing pages, email campaigns, or cohort programs

Use an automated workflow to send a welcome message or email as soon as someone joins a group.

 

Recap: Keep It Simple

Access Groups might sound complex โ€” but at the end of the day, you're just:

Creating a bucket of people โ†’ Tying content to that bucket โ†’ Controlling who sees what

Once a member joins the group, they immediately get access to all the linked content โ€” no manual work required.

Need help structuring your content or building your first private group? Just reach out โ€” weโ€™re here to help.

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