Yes, you can add members to the exemption list for a paid group. Adding them as an exemption will make it so that they can access the paid group for free.
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To add them to the exemption list, find the product and click on the 3 dots to the right, and then click Manage Members.
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For existing members, you can type their name in the Add Member box, and then select Add. If a paid product has multiple tiers, you can choose the tier that you want to give the exempt member access to.
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For non-members, you can add them to the pre-onboard exemptions list, and when they sign up, they'll automatically have access to the paid group.
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Click on Pre-Onboard Exemptions, and then type in their email address in the box under Create Exemption, and then select Add. If the paid product has multiple tiers, you can choose the tier that you want to give the exempt member access to, as well.
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